Aura de Parfum

When describing the foundation of a fragrance, the common usage of top middle and basenotes are curiously nowhere to be found in the Raymond Matts Collection. The uniqueness of his blending techniques is in his approach where the emphasis is on building with textured accords that may suggest particular notes and moods.

The style and concentrations of each Aura de Parfum is a new concept with The Raymond Matts collection, these are built with a twist. The terms, Eau de Toilette and Eau de Parfum are now addressed as an "Aura de Parfum" where the basenotes are reworked unlike modern perfumes, which end in stronger notes. The constructions of the top and heart notes are illuminated for a brighter experience without sacrificing the potency and quality of each scent. The finished blend becomes an "Aura" of a perfume.